skignz @ Chopfest, Suntrust Park, GA

skignz launched the partnership with the Atlanta Braves (MLB) last month, at The Battery in Atlanta.

It's a mixed-use development adjacent to The Braves’ SunTrust Park, in AR. 

Using the skignz app, visitors coming to ‘The Battery’ to attend a baseball game, eat or shop can locate different venues, see parking options and get previews of special events. 

According to Greg Mize, Atlanta Braves Director of Digital Marketing, 

“This type of location-based AR is a first-of-its-kind offering. Chop Fest is a family-friendly celebration of all things Braves and although the weather tried its best to dampen spirits with a lot of rain, the day was still a huge success, and a step forward for skignz”.

During Chop Fest, the skignz app showed many of the AR skignz that will be present all the time, such as, markings of restaurants and parking garages, as well as event-specific signage. 

For example, there was an indicator showing the time and location where ‘Braves Alumni’ would be signing autographs.

Attendees could check when they should show up to meet their favourite player and follow the app to navigate to exactly where he would be.

skignz own Jamie Clarke, said that during Chop Fest, attendees were directed to download skignz from an in-app pop-up in The Battery’s own app.

The event showed how this technology will enhance the entire Battery experience.

“Imagine cutting 10 minutes off the time it takes you to find the parking garage you left your car in, or knowing exactly where the restroom is when the kids are crying”

Following our time in the 2017 Coca-Cola Bridge Community Commercialization program, the skignz team is working on a lot of additional corporate pilots.

If you want to find out about what we are doing then please keep an eye out for the updates and changes either through this blog, our regular skignz Newsletters or any of our Social Media channels.

Sport is Great in Atlanta & Middlesbrough

skignz had the delight of being involved in a ‘Sport is Great’ event with the Department for International Trade in Atlanta.

We had been contacted by them to say that a Football Club from England, was interested in visiting Atlanta, on a fact-finding mission regarding commercial opportunities and increasing their reach in the USA.

Of course, we gratefully accepted and were thrilled to find out that the club in question was Middlesbrough FC. 
With skignz being founded in Middlesbrough, and still with our HQ there, it made sense to work in partnership to make the event, and the visit, as informative as possible.

skignz own Jamie Clarke said, “The opportunity to sit on a panel to discuss the business of sport, which included references to using technology as a fan engagement and commercial tool was too good to miss.

The event was attended by businesses and soccer fans from across Atlanta and allowed us to introduce ‘The Boro’ to some of our partners, further strengthening the relationship”.

Relationships are key in the world of business, and skignz are thrilled to have made a business relationship with our hometown football club. We are delighted to be able to have an opportunity to speak with them about how the AR technology can enhance some of the great work they are already doing both at home and abroad.

Jamie Clarke COO of skignz speaking at the Sport is GREAT event in Atlanta, alongside Mark Ellis COO of MFC, Sarah Kate Noftsinger of Atlanta United and Bernie Mullins of the Aspire Group.

If you would like to find out more about the UK DiT and the GREAt campaign then please visit their website at www.greatbritaincampaign.com

If you would like to find out more about Middlesbrough F.C, please visit their website at www.mfc.co.uk

If you would like to find out more about the Atlanta United, please visit their website at www.atlutd.com

If you would like to find out more about skignz, please visit our website www.skignz.com or keep upto date, then how about following us on the usual social media channels.

ChooseATL Delegation visit the home of skignz

Over the last 12 months we have being spending considerable time in Atlanta GA. Across this period we have met some amazing and interesting people from all walks of Atlanta life…

So for them to take time out, during a very busy trip to the UK, and sandwich in a trip to Middlesbrough in between activities in Manchester and London Tech week was hugely appreciated. We obviously didn't sell them on the Sunny weather, Fortune 50 Company HQ's brands or having an EPL Football (Soccer to our US counterparts) team now.

They were, however, extremely happy with their first impressions of Teesside, with a scenic tour of the North Yorkshire Countryside en-route to their historical hotel at Gisborough Hall and especially the coastline down at Saltburn-by-Sea. 

As well as Teesside's wide and varied 'cultural offering' these guys from ATL were here on 'Business' with the focus being on understanding where skignz comes from but also what other possibilities does Middlesbrough and the surrounding area offer from an Economic Development (ED) point of view, both for Atlanta and the wider Teesside area.

After a fine lunch, it had been arranged for an insightful gathering of what actually occurs in Middlesbrough Council, InvestMiddlesbrough, Teesside University, Tees Valley Combined Authority (TVCA), BE Group, Digital City, Calm Digital and of course, skignz we all provided background on where we fit within the area, our aims, aspirations and also key the challenges we face. 

This was opened up for discussion with the visiting counterparts from the Metro Atlanta region headed by the Metro Atlanta Chamber's (MAC) Grant Wainscott.

From our local area, we were proud to be joined by some major representatives of the varying key LED organisations:

Present on behalf of the Atlanta were senior representatives of MAC, British Consulate:ATL (UKDiT), Fayette County, Invest Atlanta, Coca Cola, Alpharetta , choose:ATL and Aprio, 

Suffice to say, after an engaging few hours of conversation and discussions around joint issues and objectives, quite a bit of common ground was discovered and shared. 

Individual feedback from the MAC contingent proved extremely positive, Emily Poole (Fayette County Dev) said: "We were all speaking the same language, on the same level and the amount of crossover, feedback and potential was quite incredible, I am really looking forward to developing relationships with Middlesbrough and the wider area".

As part of their whistle-stop tour, the skignz team felt it important not only to 'show them the sights' but also engage with local businesses and organisations. 

We would like to say a huge thank you to the guys at Gisborough Hall, Coatham Coaches, Pacittos, Middlesbrough Football Club, Dickens Inn, Lucia's Italian Kitchen in Yarm and Preston Park Museum who went out of their ways to make our guests as welcome and looked after as only we can in the Teesside area. 
Again the feedback from the ATL Group was so compelling they actually wanted to stay a few more days and had praise for each and everyone of the people from the aforementioned local companies especially things like 'the most amazing hotel', Saltburn-by-Sea is a beautiful place, North Yorks Moors look amazing, first lemon top, beautiful food especially the local delicacy (parmo - yes they practically all had one or at least a taste), the Victorian Street was mind blowing and such a treat with the goodie bags from 'The Boro' (educated from the Middlesborough - adding the extra 'o')

Business being the theme of the visit (underpinned by local culture, of course!) was discussed constantly throughout the few days, the ATL contingent fascinated but the history for the Teesside region and where it's now at, the Coach tour of all of the key sites, helped them further understand the transition the area has taken over many periods of time.

From way back to Capt. James Cook, through the 'Industrial Revolution', the emergence of the 'Infant Hercules' and providing steel for the rest of the world (Sydney Harbour Bridge), ICI being the largest chemical plant in the world, locking of the Ayresome Park gates at the football club's lowest ebb.

The resurgence of old shipyards after 'Maggie's Walk in the Wilderness' and the further decline of the steel, shipbuilding, offshore and supporting industries over the more recent past, through to the change of offering from Teesside, with Digital & Creative Technologies, Advanced Manufacturing, BioTech, Logistics and Offshore Power.

Teesside was likened to Atlanta (known as the 'Phoenix City' because it's reinvented itself constantly over time), so not only the key issues and opportunities faced by our own area in the present time, relating to our US counterparts, both historical (there's not, as long as ours, admittedly by them) and present day provides a firm foundation to look forward together. 

What that will look like in the future, is down to all those who participated, all we can say, coming from the area and the progress we have made as a company over the last 12 months, despite some significant adversity along the way, is testament to what can be achieved working in both areas simultaneously.

The skignz team feel privileged that the US guys who came took the time out to visit us, the local guys who stepped up (you know who you are) and supported us and look forward to continuing the journey with you all on both sides of the Atlantic. 

Thank-you all again for participating and being present.

If you would like to find out more about Atlanta, then please take a look at the following websites:

Metro Atlanta Chamber: https://www.metroatlantachamber.com 

Choose:ATL:  http://www.chooseatl.com

Fayette County: http://fayetteville-ga.gov
Aprio: http://www.aprio.com

If you would like to find out more about skignz, please follow us on the usual social media channels.

skignz accepted onto Atlanta Bridge Community.

It’s exciting times for the skignz team; we are pleased to announce that we have secured a place within the Coca-Cola led Atlanta Bridge Community.


This is amazing news for our innovative geo-location based Augmented Reality platform. skignz Chief Operating Officer says:, Jamie Clarke
"The Bridge Community gives skignz an opportunity to collaborate on a number of levels with some of the biggest companies and Brands on the planet. 

We are humbled and rightly excited about Atlanta is one of the fastest growing technology ecosystems in the US. It is the largest economy in the southeast and home to over 30 Fortune 1000 companies, including the Coca-Cola Company.

The Bridge Company is a unique entrepreneurial community model backed by an exclusive set of large corporates focused on growing communities through corporate start-up collaboration. 

It was founded by Coca Cola and now includes some major businesses such as Cox Enterprises, Coca Cola, Intercontinental Hotels Group, Porsche North America, SunTrust Bank, Capgemini and The Weather Company are just a few who wholeheartedly support and contribute to the Atlanta Bridge Company.

The Bridge Project started in 2014. The success of this fantastic opportunity shows in their figures; with 10 start-ups and five large corporations starting 2014, which enabled 9 pilots and proof-of-concepts. Collectively these start-ups hired 32 employees, increased their revenue monthly by 150% and raised $2.9M in VC funding.

So you can imagine how ecstatic we were when we realised skignz had been chosen as one of the 22 companies to be part of this amazing project that helps companies take a huge step up on the commercial ladder.

We are thrilled with the opportunity to receive tactical, in-depth training from an enterprise perspective including marketing branding, sales and negotiation tailored to our individual needs. The idea behind such training is to accelerate us into our targeted marketplace. We will have access to internal and external mentors from some of the top companies across Atlanta / America / Globe

The Atlanta Bridge Community Model truly cares about the start-ups on the program; their aim is to help them build a global businesses. They ask for no financial investment, equity stakes and all start-ups maintain ownership of their IPR.

So you can see why we are so excited about this amazing opportunity. 

'Above we can see Jamie Clarke, skignz COO, in full-swing engaging with some amazing companies.'

Jamie added... "It's such an exciting opportunity for us to engage, not only with some of the biggest brands in the world, but also embed ourselves into the Tech ecosystem in Atlanta.  The partnership opportunities with the companies who are also part of the Bridge Community is an added bonus."

You can see more from other companies such as, Tech-Up Techwire and PR Web, who are finding this news just as exciting as us.

You can find out more about how you can apply to be part of the Bridge Community.

If you want to find out more about skignz, then please visit our new recently launched website (www.skignz.com) as well as the usual social media channels