Tuesday, 24 March 2015

skignz presents at ValleyWood

Earlier this month skignz was given the opportunity to present to a range of brands from across the world at ValleyWood in London, UK

ValleyWood is a 3 day event bringing together the various clients and partners of SMG (Starcom MediaVest Group). Staged in London at The Trampery, Old Street, Shoreditch.
Pace + Purpose Image

Valleywood 2015 was held between 18th-20th March 2015. 

Speakers from brands such as SKY, Acxiom, Starcom Mediavest, Cineworld, Facebook, LinkedIn, Freemantle Media, Universal Pictures, YouTube, Novartis, Yahoo, Bauer Media and a range of other brands... including skignz! Yea!

Many other global brands were present in the audience picking up tips, ideas and knowledge from the awesome array of speakers.

skignz provided a presentation based around our technology platform and how it can help brands, regardless of their chosen audiences. 

We demonstrated that regardless of their sector, skignz can enhance who they communicate with customers in a way that's fresh new and innovative.

The Trampery, Old St - Drugstore Photo of Main Entrance
              Trampery Brand Logo


The fully customisable skignz Technology Platform allows brands from any level of Car Maker, through to Cosmetics Companies, across to Airlines and Soft Drink companies.

SMG skignz image
There was a lively discussion afterwards in the Q&A session with many brands asking for more specific examples of the flexibility skignz provides, the Eco-Credentials, Multi Lingual options and the global & brand scalability benefits.

A few brands asked how skignz could be used in marketing and communication campaigns either as a marketing channel or as a whole campaign centred around the skignz tech. Yet one or two brands were looking into how skignz could help them deliver services in a whole new way.

Further conversations after our presentations suggested that one or two of the global brands present saw the skignz technology itself becoming a fundamental offering in their current repertoire of options for their customers. 

One key thing for them was being able to access digital content in an innovative way that is both mobile and scalable yet can be integrated at many different levels of their brand, product and/or service.

Inside the Trampery Photo

All in all and exciting day with no less than 5 follow u meetings with brands about specific projects.

We would like to thank SMG for the opportunity and look forward to working with more of their brands on some really interesting briefs.

Inside the Trampery - Seating Area Photo

For more information on Valleywood 2015 take a look at the event website http://valleywood2015.com/web/

As always for more information on skignz please check out our website www.skignz.com , register for our newsletter, keep visting this blog and like, tweet etc... on our varying Social Media channels.

Wednesday, 4 March 2015

Festival Goers - It's That Time of Year Again

Yes that’s right, the time of year is now coming around again where all festival dates and tickets are released. Oh the excitement!


Just imagining which one you will be going to this year, or how many rather than just the one is a great thought, so let’s hold that for a minute and give yourself a moment to admire the madness you will be attending.


skignz done a bit of research to see what the top 10 festivals are this year that people will be attending. This is what we got:

Download Festival 2015

Wireless Festival 2015

Reading Festival 2015

Leeds Festival 2015

Calling Festival 2015

EDC Festival 2015

Creamfields Festival 2015

Glastonbury Festival 2015

V Festival 2015

Ultra Music Festival 2015

Now are you attending any of these? If you are you know how crazy, packed and fun they will be. 


However through all that fun you will want to make sure that whilst camping out, drinking and partying you will need to make sure that you can find your friends, tent, and stages and drink bars very easily, as losing any of these will defiantly be a drag to the festival experience. 

So how can you make sure that you will not happen to be in any state where you cannot find your friends, tent, and stages and drink bars? The answer is skignz

skignz is a free app that you can download to your mobile device. It uses augmented reality and GPS to allow you to place skignz wherever you are going and then easily direct yourself when you arrive at the location.


Now that probably sounds a bit confusing to you, well here is a little example of what skignz can do. 



‘Once you have downloaded the skignz app, you and your friend’s can all add each other and join together on skignz. Then you can place a ‘virtual’ skignz above your own head. Once you have done this say you are at the festival and you are all dancing away and your friend leaves to go and get a drink, now finding them again in that massive crowd is going to be a struggle. 

Well what you do is open up the skignz app on your phone, scan the crowd and there you should see a little floating skignz above your friends head telling you where they are and how far away so you are easily directed to them. How simple is that?’

With skignz, you can also pre place skignz on your online account through a Google maps interface with the free 3 skignz you get at the beginning of signing up. So say you pre placed a skignz before the festival and you placed one above the stage you want to see your favourite act playing, one above where your tent is going to be and one above where the bars are, you will easily be able to find your way to and back from the bar, to the stage where you want to be and back to the tent at the end of the night when after a few drinks finding your tent will seem to prove a little difficult! 




skignz can help make sure your festival experience is fun and you get the most out of seeing the acts you went to go see and not spent a lot of the time looking for others or getting lost. 

So why not download the app through iTunes or Google Play before you go and have a little play about. You can get used to it and then be ready to use it for the festivals you will be attending this year. The line-up for each festival looks awesome at the moment so you really don’t want to missing the acts and spending time wandering about hopelessly. 

If you would like to download the app through iTunes then please click here.

If you would like to download the app through Google Play then please click here

We hope you have a great time at your chosen festival this year and please if you manage to get any pictures of skignz then don’t hesitate to share them on our social media pages and tag us in them! 

Have fun festival goers 2015! 

If you would like to know more about skignz then please visit our website at http://www.skignz.com and don't forget to check us out on a range of the popular Social Media Channels.

Sunday, 1 March 2015

skignz Developer Site

Recently skignz decided to have a think about how we could allow other app developers and integrators to understand and get the chance to work with skignz to get used to our technology. 


Well after thinking what we could do, we decided to create an interface so that other app developers could launch the skignz app through their own app themselves. 

The site has been launched and you will be able to find it here 

The site provides information for those wishing to integrate the skignz geo-located augmented reality viewer app into their own app.

If you are regarding more information on more advanced integration then please see below. 

http://www.skignz.com/developers.htm

For example: skignz to display a 'Done' button which, when pressed, causes skignz to relaunch your app.

By 'more advanced integration' they mean that, if your app is considered suitable (no adult content) they'll give you a user code, which you embed in the URL scheme. Pass that and your own app URL scheme and the skignz app will provide a 'Done' button, which, when pressed, will launch your app again.
It works well.

More integration options are in the pipeline and they're busy 'running catch-up' with the Android version to get it in line with the iPhone version.

However you can find more information and all of this on the developer site. http://www.skignz.com/developers.htm.

If you have any comments, questions or special considerations please contact gary.baker@skignz.com.

If you would like to know more about skignz then please visit our website at http://www.skignz.com and don't forget to check us out on a range of the popular Social Media Channels.

Wednesday, 25 February 2015

Best New Business Awards 2014 - skignz is the Winner!

It’s the day after the Best New Business Awards Tees Valley 2014. Last night was a great night, not only as we got to meet a load of great start-up companies but that skignz was the WINNER of the Marketing Award. 

This was a fantastic achievement for the skignz team and we are still very proud today for having been selected to win this award by Cool Brand Blue Communications. 

We would also like to say well done to all runners up in the Marketing category and best luck for the future!

The whole awards event was great from start to finish.

Starting the night off we got to network with a wide variety of companies on arrival. This was a chance for everyone to meet one another and require a small insight as to what each business entails. 

Once seated that was another chance to meet and network with the company/companies on your table. Luckily for skignz we had two great companies seated with us, who we thoroughly enjoyed the whole night with and got to learn a lot about them. 

One of the companies was 12th Man Solutions Ltd, who were also up for the Marketing award alongside skignz. They were a great bunch of people and their business was a great idea. 

We all had a good time in everyone’s company last night involving a lot of business talk and laughter.

The other company placed at the table with skignz was Earls of Ashwood Ltd. They are a cheesemonger and delicatessen company based in Stockton. 

We have got to say this was one of our favourite companies there last night. We all love cheese and by the sounds of what Earls of Ashwood provide, we are defiantly heading to their shop this weekend to taste some of their great delicacies.

Moving on in the night we had a lovely 3 course meal provided by BNBA Tees Valley. 

We all thoroughly enjoyed each part of the meal and have got to say were very full by the end of it, not to mention the free wine flowing sponsored by Big Bite Communications – a big thank you, you kept us all very hydrated throughout the night!



Then it was time for the awards. Each category had three nominees. All of the business ideas were truly great and everyone deserved their place last night.

Coming to the Marketing award there were some great other companies up for the award so we thought we had a low chance of winning it. However it is fair to say we were truly surprised when skignz got announced as the winner for the Marketing category. 


This was a proud moment for us! We only wish someone could have got a photo of us in that moment in time to see the shocked look on our faces! 



We would like to say well done to all the other winners of the night also and to the overall winner C&A Pumps and Engineering Ltd.

We would also like to say a big well done to Prince’s Trust for providing opportunities for young people to help support them and change their life for the better. 

The story we heard from their young promotional speaker was truly inspiring and it showed not just us but everyone just how exceptionally inspiring the company is. They raised an amazing £930 last night and we hope it hit the £1K as the night ended.  

Ending on a high, we had a great night and hope to be entering again next year in a different category! Well done to everyone again and a big thanks to Colin Brown for organising the whole event and proving all companies with great opportunities available last night!

If you would like to know more about The Best New Business Awards 2015 then please visit http://www.bestnewbusinessawards.com/

If you would like to know more about The Prince's Trust then please visit http://www.princes-trust.org.uk/

If you would like to know more about skignz then please visit our website at http://www.skignz.com and don't forget to check us out on a range of the popular Social Media Channels.