Sunday 30 March 2014

Progression of Google Glass


Google glass was developed by Google in the Project Glass research and development project to produce a mass-market ubiquitous computer. It is a small stamp sized screen attached to a pair of eyeglass frames. When Google Glass first started out, it was not generally a new idea for head-worn augmented reality displays, however now it was backed by Google It had drawn attention from the media to the design that they had created for it.

Let’s take a look at the progression they have made within the previous year. In 2011 it weighed around roughly 8 pounds but now from future creation and amendments it weighs just as light as a pair of regular glasses.

Google Glass or the use of Geo located AR content?
Due to the creation and popularity of the Google Glass and what it can do, advancements have come to what they can do to make it more adjustable for the public and to put their own style to the Glass.

In early 2013 Google were working on models that can be used with prescription lenses. The models were to be available to testers just before the end of 2013. Now earlier this year they created and launched their Titanium collection.

They created and offered 40 different combinations of frames, shades and colours for users to customise their eyewear with. But this was not enough for them.


Providing a wider and more appealing range is key
Google Glass had become so popular and creative within the market that they wanted to do more. From this they created a partnership with Luxottica to help them provide a much wider range of styles to their Glass rather than their current slightly ‘dorky’ form.

Other brands want to be in with Google Glass and become part of its major progression. Luxottica have two major brands that they have made part of the deal; Ray Ban and Oakley. They stated that ‘they believe that a strategic partnership with a leading player like Google is the ideal platform for developing a new way forward in their industry and answering the evolving needs of consumers on a global scale’.

Through creating a deal with Google Glass, brands can get on board with what people may say if the next big shift in technology.


Google Glass Sunglasses
The progression that Google Glass has made is remarkable within the market and they most likely are to keep on progressing as more people will want to get on board with this piece of technology.

It is technology that is creative and provides assistance to the consumers in each need they want that makes their way within the market. Google Glass has met this and now will provide a great service to the market with their light, simple and modular piece of Glass!



Google Glass
We will be sure to keep an eye on how the progression is of Google Glass as we love any innovative technology and enjoy seeing what the future can bring for us all!

Imagine if every 'pin' on a Google Map was turned into a skignz?

We feel the someone along the line, a partnership or amalgamation of Google Glass with the skignz technology, could instanlty 'skignz' the planet, making realtime 'search and social' availible to the massess 'almost overnight' when and where you are! Now that is powerful stuff!

What do you think?

For further information on Google Glass please visit:
http://en.wikipedia.org/wiki/Google_Glass

The Amazing £8 Million Raised Through No Make-Up Selfies!

It is truly amazing what we have all seen over the past few weeks! The 'No Make-Up, Selfies' that were done by ladies taking pictures of themselves with no make-up on went viral around the world and managed to raise millions for cancer research!

What started out as initially a non-official campaign has now become one of the biggest talks and actions around the world at the minute! With girls and celebrities getting involved it has raised the awareness massively and has spread around so fast that everyone everywhere is taking part.

This is a truly wonderful thing to see be happening and such a simple easy way to raise money for cancer research through taking a simple photo and texting BEAT to Cancer Research UK to donate £3.00.

At just £3.00 a time it makes us realise just how many people have done this and how successful it has been!
It has now raised a massive
£8 million in under 1 week! However this isn’t just all down to the girls!

The boys have now started to get on board with this and create a ‘cock in a sock’ campaign to raise awareness for testicular cancer!

Guys have either been putting make up on their faces and taking selfies to raise awareness or putting their ‘cock in a sock’ and taking Selfies to help others see and notice that they need to be made aware of testicular cancer.


All of this activity has helped tremendously and provided great inspiration to cancer research and awareness to everyone else to make sure that they are checking themselves for breast cancer or testicular cancer.

The campaign is related to now and digital technology through being able to do this but also has a human side to it. Everyone has been touched by cancer in some way so it is a great act for everyone to get together and get involved in a fun activity that is raising money through technology and helping to spread the word.

So if you haven’t already boys and girls then get your 'No Make-Up Selfies' created or your ‘Cock in a Sock’ done and donate that 3 pound to cancer research. It makes all the difference and everyone is getting on board with it so you’re not alone.

No one should be alone when it comes to cancer and you’re not alone in this. Everyone should always have someone there to support them and we are all supporting each other through this amazing activity that we hope can raise more in the future!

Keep Up the good work!

For more details on Cancer Reseacrh UK please visit:
www.cancerresearchuk.org 



























Friday 7 March 2014

skignz:// Here's what the students think?

We feel that skignz should be 'user led', so with that in mind we spend a lot of time gaining feedback from our users. 

After launching skignz for Teesside University on their campus, below is feedback from students on various courses, across all parts of the University, from freshers, to post grads, staff to visitors. 

Here is what some of them had to say about skignz:


“Basically, find out anything that you want to find out, whenever and wherever you are”

“It's essentially like a visual google or something of the sort”
“The skignz app could be quite useful for anyone really at Teesside Uni or anywhere at all”
“You could find whatever you’re looking for, you could find whoever you’re looking for”
“First of all, in the usability of this particular app, it’s definitely, definitely working”









“If you think about the fact that a lot of students come here relatively clueless, and you want to know where buildings are, you want to know what exactly is going on”







“To meet and discover, wow, this is being set up right here. It just sort of gave that potential, made it feel real, that certain things can be developed”








“Imagine going to somewhere like London or Tokyo and trying to meet someone or find jobs or anything. 

You could try to find bars, you could try to, well, meet people socially, that kind of thing. 

So, to me, I see the possibilities of this particular app to be, endless. It could be the next big thing, in my opinion”

“I'm not very good at navigating myself around, especially if I don't know the area”









“I find the app a lot more easier, like getting myself around Uni & different places where I actually am at the time”








“Obviously if you're doing team meetings or, like, a social night out! its good for that kind of thing. 

With a group of people as well, especially, just to get the information quickly, instead of, like, a text or, a phone call”




“I think it could be used for a variety of opportunities like just general interaction with friends or maybe on nights out, in and around the pubs/clubs, things like that, where you can't find each other. 

That'd be good and then just general busy areas like shopping centres or, in around the Uni when you can find anyone”


Key points about having skignz on campus:
  • Never get lost on campus again!
  • Find your friends in a crowd!
  • Relevant content to you, when & where you need it!
  • Induction & Orientation in a new place made simple!
  • Linking to your social media opens up a whole new world
  • Helping you help the environment!
  • Real Time Public Information delivered in a focussed & interactive way!
  • Increases the student and visitor experience to a whol enew level!

If you would like skignz to benefit your students, staff and visitors to your University Campus(es) then please contact us as discover@skignz.com or call +44 (0) 845 058 0519

Friday 28 February 2014

skignz is 'Born in the USA'

skignz are delighted to announce that we have now opened an office in the US, not just anywhere in the US but Las Vegas! As part of skignz ambitious growth plans we have been looking at key places across the globe to establish the skignz brand yet provide an unrivalled and enhanced customer experience.

Las Vegas is perfect for skignz; a destination for millions of people year on year and one so huge it's hard to find your way around. skignz is here to help you never get lost in Las Vegas again!

skignz: Welcome to Las Vegas, Nevada, US
Whether you are looking for somewhere nice to eat, a different environment to gamble or somewhere nice to shop? All of these places are a plenty in Las Vegas, so by using skignz, you will be able to find your way around, access special offers, interesting & interactive content and even use the App to find each other if you get lost?

Getting lost in a crowd is a problem all over the world, but in Las Vegas it's magnified a thousandfold due to the amount of people, the scale of the place you are in and all those bright lights and attractions to divert your attention!

skignz helps you find somewhere or someone in such a way that it can only be compared to, 'If all the electricity went off in Las Vegas and all the lights went out ... then a spotlight appeared above the place or person you are looking for, surely that will help you find that needle in a haystack!'

Si Brown, Co-Founder & CMO, skignz says: 
"Nick's background in providing leading edge technologies to increase event and customer experience and engagement, so he is the perfect fit for skignz, as skignz aims to take this whole concept completely off the scale!

We have been establishing a relationship with Nick for nearly a year now, but it struck us very early on that Nick could really get the skignz message across and explore the possibilities across a range of sectors in the US, such as Leisure & Tourism, Live Events, Education and Corporate Hospitality. All of these sectors Nick has already got experience in and we look forward to supporting him and his team in showcasing skignz incredible capabilities to them." 

Las Vegas Panorama
Las Vegas:  It's easy to 'get lost in a crowd' here or find that 'needle in a haystack'
So now you know why Las Vegas? The 'Who' is just as important! We are very proud to announce that leading our US team will be a guy with over 20 years experience of living and working in Las Vegas and across the US, please take a bow; Mr Nick Vilardell, EVP, US Business Operations & Sales.

Nick Vilardell EVP, US Operations & Sales says:
"When I first came across skignz it was through their blog online, quite by accident when I was researching some new technology. Their video blog was funny but got me thinking I wanted to know more about these guys! The more I looked at them and read about them the more I was conviced that this was a company with a great future and undoubtedly some incredible ground breaking technology, that maybe others had touched on but nothing that had been put together and packaged in this way. 

From my inital conversation with Simon I was sold on their vision and since then I've been working closely with Simon and the rest of the skignz team to define the offering not only for Las Vegas, and its obvious potential, but also for a number of other markets and sectors I have contacts and experience but whilst still focussing in the US.

I actually feel quite lucky to be working with skignz at such an exciting time in their growth. I look forward to helping Si and Gary move forward, especially at the rate they are growing and attracting other prominent people into the business, the brands and companies coming onboard, this business will prove to be a phenomenal part of the future digital landscape. 

I could not be more excited at what lies ahead for skignz and the opening of the office in Las Vegas is the next logical step and a clear indication of skignz's ambition"

skignz at Rhodes Ranch Golf Club
Nick already has a number of companies and organisations keen to take up the skignz offering, a number of the key brands on the 'famous Las Vegas strip' are already in the process of looking at how they can pilot it across their facilities. One skignz environment is already in place, at the Rhodes Ranch Golf Club where Nick is a member. 

Nick is currently working to utilize the skignz platform across many different aspects of their business, providing a simply awesome showcase for others to come along and experience.

Rhodes Ranch Golf Club, Las Vegas
Although it's early days for skignz in the US, the future looks to be an exciting and interesting one as Nick and his team showcase the power of what skignz can do across Las Vegas, Nevada and in time the wider US. 




So if you would like to talk to Nick and his team about how skignz can work for you in Las Vegas or elsewhere in the US, then please contact them on us@skignz.com or call on +1 (702) 433 3889